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The best discount apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 19, 2024

Shopify, a prominent platform in the e-commerce industry, hosts a vast array of apps tailored to enhance and streamline online stores. With numerous tools available at their fingertips, Shopify merchants can optimize their businesses efficiently to drive sales and boost customer engagement. Among the plethora of Shopify apps, discount apps play a pivotal role in attracting customers, increasing conversions, and fostering loyalty.

Choosing the best discount apps for your Shopify store is crucial in maximizing profitability and staying ahead in the competitive e-commerce market. Whether you're a novice entrepreneur starting your first online venture or a seasoned business owner looking to expand your reach, leveraging the right discount apps can significantly impact your bottom line and overall success.

In this comprehensive guide, we'll explore the top discount apps for Shopify in 2024, offering valuable insights and recommendations to help you make informed decisions that align with your business goals and target audience. From flash sales to tiered discounts and loyalty programs, these carefully curated discount apps cater to a wide range of marketing strategies and customer retention tactics.

Whether you're aiming to clear out excess inventory, entice new customers, or reward loyal patrons, selecting the best discount apps tailored to your specific needs is essential for driving sustainable growth and maintaining a competitive edge in the ever-evolving e-commerce landscape.

Join us as we delve into the best discount apps for Shopify in 2024, and discover how these powerful tools can revolutionize your online store's marketing efforts and elevate your business to new heights of success!

Shopify, the leading e-commerce platform, is home to over 2 million active stores, representing a substantial 20% of the global e-commerce market. Shopify is especially renowned for accommodating a diverse range of merchants, from newcomers setting up their first store to large enterprises and household brands. Shopify's accessibility for beginners and scalability for major businesses make it an ideal choice for many individuals and businesses.

The platform provides a wide array of free and paid templates, effectively reducing development costs. Additionally, there are specialized Shopify agencies and experts proficient in handling a wide variety of requirements, offering a valuable resource for those who might otherwise need to build a comprehensive in-house team.

However, with over 7,000 Shopify apps available, choosing the right discount apps for your Shopify store is crucial for effective business growth and efficient operation. This selection process and the resulting discount apps utilized can significantly impact the management and scalability of a Shopify store.

With this in mind, this guide has been crafted with beginner eCommerce store owners to ambitious and sophisticated Shopify businesses in mind. The Shopify discount apps we've selected are also immensely beneficial for medium and large Shopify stores that aim to outshine their competitors.

Let's dive into our top discount app recommendations for Shopify!

#1 Shopify App Award

1. BSS: Product Labels & Badges

BSS: Product Labels & BadgesBSS: Product Labels & BadgesExplore Label/Badge Library - Designed Label/Badge LibraryBSS: Product Labels & BadgesBSS: Product Labels & BadgesExplore Label/Badge Library - Designed Label/Badge Library

Free plan available. Free trial available.

Engage your customers and create a visually appealing shopping experience with vibrant badges and labels. BSS: Product Labels & Badges provides a range of utilities to improve your product representation and promote sales. Amplify your marketing strategies by adorning your products with enticing labels such as 'Discount,' 'Limited Stock,' or 'New Arrival' - your selection is limitless!

This user-friendly app provides a diverse catalog of pre-designed badges suitable for any occasion, from BFCM and Christmas to New Year and beyond. If you desire unique portrayals, upload your creative images and customize them to mirror your brand's aesthetic.

Define the visibility of your labels based on an abundance of conditions such as price ranges, publish date/time, and stock status. You can also adjust their presentation to cater to different countries and time frames, ensuring a widespread reach and influence for your sales campaigns. This app spells refinement with its customizable settings on label position, size, and other display considerations, letting you determine the perfect look for your eCommerce store.

Packed with numerous features and customization tools, BSS: Product Labels & Badges is truly a complete package for creating a visually compelling and effective storefront. It's not just an addition to your store, it's an enhancement to your product presentation and customer engagement!

BSS: Product Labels & Badges is developed and maintained by BSSapps (by BSS Commerce).

BSS: Product Labels & Badges has an average rating of 4.9 out of 5 stars with 998 reviews from Shopify stores.

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#2 Shopify App Award

2. Automatic Discounts & Upsells

Automatic Discounts & UpsellsAutomatic Discounts & UpsellsPowerful gifts, discounts and upsellsAutomatic Discounts & UpsellsAutomatic Discounts & UpsellsPowerful gifts, discounts and upsells

Free plan available. Paid plans start from $9.99/month with varying success fees based on additional sales conversion.

Dive into the seamless world of automated discounting and radical upselling strategies with this cutting-edge offering. Propel sales targets with purchase goals, progress bars, and clever enticements to ramp up user spending. Craft an atmosphere of gratification and anticipation by showcasing discounts and gifts even before they're activated.

Delight customers with a bonus surprise in their carts or let them choose their own from a curated selection. Unleash the power of upselling, cross-selling, and Buy One Get One (BOGO) promotions right within the shopping cart, raising both cart value and customer satisfaction.

Experience the freedom of crafting rules, links, or discount codes that trigger based on cart contents and buyer details. By understanding user preferences and shopping habits, you can tailor the perfect proposition for each unique customer. This tool equips merchants with a phenomenal way to maximize the Average Order Value (AOV) while providing a rewarding shopping experience.

Automatic Discounts & Upsells is developed and maintained by Staytuned.

Automatic Discounts & Upsells has an average rating of 4.3 out of 5 stars with 270 reviews from Shopify stores.

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#3 Shopify App Award

3. Happy Birthday by Union Works

Happy Birthday by Union WorksHappy Birthday by Union WorksBirthday emails on ShopifyHappy Birthday by Union WorksHappy Birthday by Union WorksBirthday emails on Shopify

From $10/month. Free trial available.

Say a heartfelt "Happy Birthday" to your customers and add a personal touch to your business with this thoughtful app. Acting as a unique loyalty program, this platform allows merchants to celebrate each customer's special day by delivering personalized emails equipped with an optional discount. This generates a captivating and enjoyable customer experience, setting the stage for increased brand loyalty and retention.

This app greets two birds with one stone: you not only make your customers feel valued, but you also gain access to a trove of zero-party data, the gold standard in customer insights. This powerful tool can be effectively used for crafting precisely targeted marketing campaigns that speak directly to your customer's needs and preferences, boosting engagement and overall business performance.

Customer relationship management goes beyond transactions; it's about making genuine connections. With this app, Shopify merchants can transform a once-a-year occasion into an opportunity to strengthen customer relationships, making your marketing efforts feel less like a sales pitch and more like a personal conversation. While sharing in your customers' joy, this app helps you nurture a business that's not just profitable but personable and preferred by customers who feel seen and celebrated.

Happy Birthday by Union Works is developed and maintained by Union Works Apps.

Happy Birthday by Union Works has an average rating of 4.9 out of 5 stars with 184 reviews from Shopify stores.

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4. Snowball: Affiliate Marketing

Snowball: Affiliate MarketingSnowball: Affiliate Marketingturn customers into affiliatesSnowball: Affiliate MarketingSnowball: Affiliate Marketingturn customers into affiliates

From $99/month. Free trial available.

Streamline the journey to effective affiliate marketing with a robust application designed to empower Shopify merchants through automated user referral programs and major social media influencers. Capitalize on the power of your customers' networks, transforming them into profitable affiliates who propagate your brand organically.

This platform serves as a command center for configuring and tracking referral sales effortlessly. Whether your focus is on enabling customer affiliate programs or engaging TikTok influencers into a sales-driving force, the app will seamlessly automate the process.

The solution also simplifies commission rewards distribution, offering real rewards for real referrals. Witness decreased customer acquisition costs as meaningful relationships with your customers facilitate a trustworthy marketing channel founded on authenticity and exclusivity.

Maximize customer loyalty as well as your brand's reach in the online marketplace with this intuitive app. This enhancing ecosystem is your ticket to unlocking the potential of word-of-mouth publicity in the digital era.

Snowball: Affiliate Marketing is developed and maintained by Social Snowball.

Snowball: Affiliate Marketing has an average rating of 4.9 out of 5 stars with 191 reviews from Shopify stores.

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5. Stackable Discounts

Snowball: Affiliate MarketingStackable DiscountsShop by promotionSnowball: Affiliate MarketingStackable DiscountsShop by promotion

From $19.99/month. Free trial available.

Discover how to maximize sales potential and customer satisfaction with an intelligent app offering multi-tiered discount management. Create an enticing shopping experience by allowing customers to layer varying promotions on a single purchase, a clever tactic to promote higher order values. Automatic or manual, all discounts are promptly calculated and presented to the shopper real-time at every checkout stage.

One of the defining features of this app is its organization capabilities: the 'stack' system. This efficient, intuitive aspect ensures each promo code and automatic discount is systematically stored and summarized, offering customers an easy reference point during their shopping journey. Plus, with the real-time savings notifications, shoppers can easily visualize how much they save with each purchase, enhancing their overall purchase satisfaction.

With transparency and efficiency at the forefront, this app simplifies the implementation of mixed promotions for the merchant while also making the savings undeniably clear and convenient for the shoppers. A balance that truly caters to a rewarding shopping experience. Whether aiming to clear inventory, promote new stock or increase average order value, applying diversified discounts has never been easier.

Transform your discount strategies with this hassle-free solution and watch customer loyalty and business growth soar.

Stackable Discounts is developed and maintained by Optizio.

Stackable Discounts has an average rating of 5 out of 5 stars with 78 reviews from Shopify stores.

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We hope you found this guide on the top discount apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify discount apps FAQ

Which discount apps do I need for my Shopify store?

You’ll want to take advantage of the many discount apps and integrations available to make your Shopify store the best it can be. Every discount app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify discount app!

What is the best discount app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that BSS: Product Labels & Badges is one of the top Shopify discount apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify discount app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many discount apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many discount apps are recommended for Shopify?

We recommend including atleast one discount app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great discount apps that will help you run your business as smoothly as possible.

Can I build my own custom discount app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build discount apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a discount app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable discount Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!


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