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The best internationalization apps for Shopify in 2024

Written by
Adam Sturrock
Published on
May 19, 2024

Shopify hosts a multitude of merchants from various corners of the globe, making internationalization a key aspect for online store owners looking to expand their reach and cater to a global audience. With the increasing globalization of e-commerce, having the right internationalization apps for your Shopify store in 2024 is paramount to connect with customers worldwide, showcase products in multiple languages and currencies, and streamline the shopping experience for international buyers.

Choosing the best internationalization apps for your Shopify store can enhance customer engagement, boost sales, and foster brand loyalty across different countries and regions. Whether you're a budding entrepreneur seeking to tap into new markets or a seasoned merchant aiming to improve your store's global presence, the right internationalization apps can play a pivotal role in your e-commerce success.

This guide is tailored to assist Shopify merchants in 2024 in selecting top internationalization apps that offer language translation, currency conversion, geolocation features, and other functionalities to optimize the shopping journey for international customers. From seamless translations to localized experiences, these apps are designed to help you overcome language and currency barriers, effectively navigate cross-border trade, and create a more inclusive and personalized shopping environment for your global clientele.

Without further ado, let's explore the best internationalization apps for Shopify in 2024 and take your online store to new heights on the global stage!

Shopify, the leading e-commerce platform, is home to over 2 million active stores, representing a substantial 20% of the global e-commerce market. Shopify is especially renowned for accommodating a diverse range of merchants, from newcomers setting up their first store to large enterprises and household brands. Shopify's accessibility for beginners and scalability for major businesses make it an ideal choice for many individuals and businesses.

The platform provides a wide array of free and paid templates, effectively reducing development costs. Additionally, there are specialized Shopify agencies and experts proficient in handling a wide variety of requirements, offering a valuable resource for those who might otherwise need to build a comprehensive in-house team.

However, with over 7,000 Shopify apps available, choosing the right internationalization apps for your Shopify store is crucial for effective business growth and efficient operation. This selection process and the resulting internationalization apps utilized can significantly impact the management and scalability of a Shopify store.

With this in mind, this guide has been crafted with beginner eCommerce store owners to ambitious and sophisticated Shopify businesses in mind. The Shopify internationalization apps we've selected are also immensely beneficial for medium and large Shopify stores that aim to outshine their competitors.

Let's dive into our top internationalization app recommendations for Shopify!

#1 Shopify App Award

1. Geolocation

GeolocationGeolocationRecommends the best country and local language for your visitorsGeolocationGeolocationRecommends the best country and local language for your visitors

Price: Free

Unlock a world of contextual online shopping experiences with this efficient Geolocation app. With this intelligent tool, you can provide personalized suggestions to your customers regarding their preferred country and language derived from their browser settings and physical location.

This incisive app greets your customers with an unobtrusive popup on their entry to your digital store, offering recommendations without intruding on their shopping experience. Moreover, these fully adaptable popups are crafted to blend flawlessly with your online store's design ethos, ensuring a seamless experience for your customers.

User autonomy is also prioritized. Regardless of their chosen theme, customers possess the freedom to modify their country and language settings at will, offering an enhanced level of flexibility and customization.

Providing an optimized browsing experience for multi-currency shopping powered by Shopify Payments, this app is a must-have for stores aiming to provide personalized experiences while capitalizing on local markets. Embrace this geolocation functionality to deliver targeted customer experiences, transition to efficient localization, and ultimately augment your online store's global reach and recognition.

Geolocation is developed and maintained by Shopify.

Geolocation has an average rating of 2.9 out of 5 stars with 386 reviews from Shopify stores.

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#2 Shopify App Award

2. Geolocation ‑ Orbe

Geolocation ‑ OrbeGeolocation ‑ OrbeCustomize the welcome popup and adapt it to your brandGeolocation ‑ OrbeGeolocation ‑ OrbeCustomize the welcome popup and adapt it to your brand

Free plan available. Free trial available.

Effortlessly guide your global customers to their best shopping experience using the Geolocation app. This seamless solution automates the process of directing customers to localized versions of your store, based on their geographic IP location and browser language. By integrating this app, your customers will enjoy a shopping experience tailored to their specific region or language, enhancing engagement and conversion rates.

Geolocation's key feature is its intelligent redirection functionality. Customers experience a tailored popup, suggesting a store experience that matches their locale. This only appears to those not already immersed in the correct localized setting, avoiding any user disruption. Instead of manually configuring each redirect, allow the app to redraft the global map of customers, syncing with multiple expansion stores in one fell swoop.

Yet, the appeal isn't just in seamless linkage. Aesthetics matter, and this app affords store owners the ability to customize redirection popups in line with their unique brand style. Moreover, the configuration can extend to multiple languages, cementing the feel of a truly personalized interaction and reinforcing brand identity. By combining swift functionality with an approach mirroring each brand's individual style, Geolocation assures enhanced shopping experiences, coming across as a silent partner, organically guiding your international customers to their local store variant.

Geolocation ‑ Orbe is developed and maintained by Mushdesk.

Geolocation ‑ Orbe has an average rating of 5 out of 5 stars with 166 reviews from Shopify stores.

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#3 Shopify App Award

3. BUCKS Currency Converter PRO++

BUCKS Currency Converter PRO++BUCKS Currency Converter PRO++Instant automatic conversion based on locationBUCKS Currency Converter PRO++BUCKS Currency Converter PRO++Instant automatic conversion based on location

Price: Free

Embrace the truly global nature of e-commerce with an app that deftly caters to international customers. This app allows for seamless currency conversion, swiftly adjusting prices to any of over 160 currencies representative of your customer's locale. These conversions are based on up-to-the-minute accurate exchange rates, providing confidence and clarity for global shoppers.

This offering is more than merely functional - it is elegantly and intuitively designed. The switcher's aesthetics can be custom-tailored to your storefront, creating a truly cohesive customer journey. The real game-changer: prices are converted without a hint of any flicker or delay, ensuring a smooth browsing experience.

With full compatibility on the Shopify marketplace and OS 2.0, the app not only displays but allows checkout in your customer's local currency, wrapping up an immersive shopping experience. The prowess of this tool lies in its effortless facilitation of international sales, amplifying your store's reach, and inherent global appeal.

BUCKS Currency Converter PRO++ is developed and maintained by Helixo.

BUCKS Currency Converter PRO++ has an average rating of 4.9 out of 5 stars with 1024 reviews from Shopify stores.

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4. Cozy Country Redirect

Cozy Country RedirectCozy Country RedirectRedirection based on location auto redirect popupCozy Country RedirectCozy Country RedirectRedirection based on location auto redirect popup

From $6.99/month. Free trial available.

Reimagine the way you manage your international clientele with a tool fit for a globalized e-commerce environment. This app seamlessly integrates location-specific features to create personalized shopping experiences for each user, offering a practical solution for regional customer management.

With geolocation-based directing, users are instinctively guided towards dedicated stores tailored to their area. And the best part? These regional stores aren't just placeholders - they foster relevancy and localization, making every customer feel at home.

Beyond targeted store redirects, the app also integrates a robust Currency Switcher. This flexible feature collaborates with Shopify Markets, adjusting display currencies in line with each visitor's country. The result? A smoother, more intuitive shopping journey that speaks to consumers in a language they understand.

Moving beyond accessibility, this app also enables store owners to exert control over visitor access. Safeguard your store by selectively blocking access based on visitor's country- empowering you with increased security and compliance control.

All in all, regardless of where your customers come from, they'll be given the best version of your store that appeals specifically to them. The seamless integration of this app and its regional customization capabilities help in attaining a truly global presence for your online store.

Cozy Country Redirect is developed and maintained by eCommerce Addons.

Cozy Country Redirect has an average rating of 4.8 out of 5 stars with 345 reviews from Shopify stores.

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5. Amai ProMap ‑ Store Locator

Cozy Country RedirectAmai ProMap ‑ Store LocatorStore locator on frontendCozy Country RedirectAmai ProMap ‑ Store LocatorStore locator on frontend

From $9.99/month. Free trial available.

Maximize your online store's navigational efficiency with ProMap - Store Locator. This application empowers you to easily upload your store locations, individually or en masse. By providing sorting options based on location, radius, and custom tags, your customers can find and reach their preferred store location with ease and convenience.

With the option to customize an interactive Google map to your store's aesthetic, the app seamlessly integrates with your page, ensuring a smooth and coherent user experience. Each location is not just a point on a map; it’s an opportunity to highlight your store's unique attributes. Disseminate necessary information such as store-specific details and available stock, offering an enriched browsing experience.

Your customers' route to your offline store is as important as their online journey. By providing precise directions to its real-world location, the app helps bridge the gap between your online presence and physical storefront. Easy to set up and even easier for your customers to use, this app is a crucial tool for all Shopify merchants, seeking to enhance their customer's shopping experience and boost location-specific traffic.

Amai ProMap ‑ Store Locator is developed and maintained by Amai.

Amai ProMap ‑ Store Locator has an average rating of 4.8 out of 5 stars with 588 reviews from Shopify stores.

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We hope you found this guide on the top internationalization apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify internationalization apps FAQ

Which internationalization apps do I need for my Shopify store?

You’ll want to take advantage of the many internationalization apps and integrations available to make your Shopify store the best it can be. Every internationalization app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify internationalization app!

What is the best internationalization app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Geolocation is one of the top Shopify internationalization apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify internationalization app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many internationalization apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many internationalization apps are recommended for Shopify?

We recommend including atleast one internationalization app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great internationalization apps that will help you run your business as smoothly as possible.

Can I build my own custom internationalization app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build internationalization apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a internationalization app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable internationalization Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!


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