Last Updated:
April 9, 2024

Retarget shoppers with personalized ads across multiple platforms.

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The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll retargeting ads find those shoppers and bring them back to purchase again and again. Using a decade of data and machine learning, we retarget your future customers on their favorite websites, mobile apps, social media platforms and in their inboxes — personalizing your message with dynamic images of the products they’ve already engaged with. Install the AdRoll app to create your first campaign in minutes.

Stay ahead of the curve with a distinctive app designed to recapture the attention of potential customers who didn't make a purchase on their initial visit to your online store. This app is proficient in strategic retargeting; pin-pointing those potential buyers and drawing them back to shop with you, nurturing repeat purchases.

Utilizing a decade's worth of data and the power of machine learning, the app gives you the opportunity to retarget potential customers visiting favored websites, using mobile apps, or perusing social media platforms. Plus, it even reaches into their inboxes. The retargeting strategy isn't random, but personalized, displaying dynamic images of products they've interacted with, making the outreach truly tailored to their interests and browsing habits.

The installation is a cinch, and it won't take more than a few minutes to set up your first campaign. Make a worthwhile investment in this app and watch it work wonders in reclaiming the attention of initially interested shoppers and converting them into loyal customers. Don't let potential sales slip between the cracks; utilize the power of this revolutionary retargeting app and transform your online store's reach and conversion potential.


Reach potential customers with personalized retargeting campaigns across multiple platforms
Utilize dynamic ads to showcase your products on millions of websites
Manage social ad campaigns seamlessly on TikTok, Meta, and Pinterest
Pair unlimited emails with ads for enhanced performance
Run pre-optimized retargeting campaigns with automated features and detailed insights for analysis


Reach potential customers across various platforms with personalized retargeting campaigns
Easily set up and launch campaigns in just a few minutes
Increase conversion rates by nurturing repeat purchases and turning interested shoppers into loyal customers

About the Vendor

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Works with

Checkout , Facebook Custom Audiences, Google AdWords, Instagram, Yotpo, TikTok, Klaviyo


Free to install
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9 review in the last 90 days.

9 reviews in the last 90 days.

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111 installs in the last 30 days.

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332 installs in the last 30 days.

Owlfred Review

AdRoll Marketing & Advertising sounds like a comprehensive solution for running retargeting campaigns across various platforms like display ads, social ads, and email, making it convenient for Shopify merchants to reach potential customers. With a solid average rating of 4 out of 5 from 483 reviews and over 13,000 installs, it seems to be a popular choice among users. The app's offerings, from social ad integrations to email pairings and detailed reporting, make it a valuable tool for boosting sales by re-engaging with visitors. Plus, with a free installation option and the ability to scale up pricing depending on your needs, it provides flexibility for businesses of all sizes. Overall, AdRoll appears to be a reliable option for merchants looking to enhance their retargeting strategies effectively, making it worth considering to improve conversion rates and drive business growth.

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Frequently Asked Questions

How does cross platform retargeting work?
Cross platform retargeting involves placing targeted ads on a variety of platforms to reach customers who have already visited your site. It uses browser cookies to track these customers, enabling a business to serve ads to them while they browse on different platforms.
What platforms can you retarget on?
You can retarget on a multitude of platforms, including Google, Facebook, Instagram, Twitter and LinkedIn. These platforms have vast user networks that offer diverse opportunities for reaching potential customers.
What is the difference between remarketing and retargeting?
While the terms are often used interchangeably, remarketing typically refers to re-engaging customers through email, while retargeting generally refers to serving ads to customers across different digital platforms.
What is the difference between pixel-based retargeting and list-based retargeting?
Pixel-based retargeting is a continuous process involving anonymous site visitors, using browser cookies to serve them ads. List-based retargeting, on the other hand, involves targeting customers from a compiled list, typically through email marketing channels.

Shopify App Comparison: AdRoll Marketing & Advertising vs Ako Loyalty & Retargeting Ads - which is better?

When comparing the AdRoll Marketing & Advertising app to the Ako Loyalty & Retargeting Ads app, we can see that they both offer valuable features and benefits for online businesses. However, there are distinct differences between the two that may cater to different needs.

The AdRoll app stands out with its powerful retargeting capabilities. By utilizing a decade's worth of data and machine learning, it can strategically reach potential customers across various platforms with personalized campaigns. This app focuses on recapturing the attention of potential buyers who didn't make a purchase on their initial visit, nurturing repeat purchases, and increasing conversion rates. With its easy installation and automated features, AdRoll is a recommended app for businesses looking to reclaim the attention of their target audience and transform them into loyal customers.

On the other hand, the Ako app offers a holistic solution that encompasses loyalty programs, social logins, and retargeting features. It emphasizes customer retention through its loyalty program, which includes VIP tiers and easy point accrual. Ako also streamlines the checkout process by eliminating manual codes for point redemption, and it speeds up customer acquisition with 1-click social login. This app is recommended for businesses looking to boost customer loyalty and engagement, while also optimizing retargeting conversions and acquiring new customers through social media platforms.

AdRoll Marketing & Advertising Shopify AppAdRoll Marketing & Advertising
Ako Loyalty & Retargeting Ads Shopify AppAko Loyalty & Retargeting Ads
Average Rating 4 out of 5 4.6 out of 5
Number of Reviews 483 173
Estimated Installs 13333 3
Min Price $0.00 $0.00
Max Price $150.00 $99.00
Works With Checkout , Facebook Custom Audiences, Google AdWords, Instagram, Yotpo, TikTok, Klaviyo Checkout , Instagram, Google Ads, Facebook Ads, Instagram Reels,, LINE
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