All Best Apps

The best color swatch apps for Shopify in 2024

Written by
Adam Sturrock
Published on
June 20, 2024

In the bustling marketplace of the eCommerce platform, Shopify, the right tools can make or break your business. Today, over 2 million active stores rely on this platform, which makes up a considerable 20% of the eCommerce sector. Catering to a broad spectrum of users, from fledgling businesses setting up their first digital storefront to major corporations and household names, Shopify has become a renowned platform. Accessibility for newcomers and scalability for large businesses are some of the key attributes that make Shopify a preferred choice for many.

No doubt, Shopify simplifies the process of setting up an online store with a wide variety of free and paid templates, significantly cutting down development expenses. Moreover, Shopify's ecosystem is rich with specialized experts and agencies ready to assist with diverse requirements, sparing merchants the need to amass a full in-house team.

On the downside, an overwhelming portfolio of over 7,000 apps can make it a challenging task for merchants to choose the most fitting tools for their store. Specifically, when we look at the Color Swatch Apps, the right selection can significantly enhance the user experience of your Shopify store, and inevitably impact on sales and scalability.

This guide has been meticulously put together for eCommerce owners right from the beginners to the more advanced and experienced, providing insight on the best Color Swatch Apps suitable for their Shopify store in 2024. The apps included in this list are not only incredibly beneficial for new entrepreneurs but also for medium to larger stores striving to stay one step ahead of their rivals.

So, let's check out our top recommendations for the best Color Swatch Apps for your Shopify store in 2024!

Shopify, the leading e-commerce platform, is home to over 2 million active stores, representing a substantial 20% of the global e-commerce market. Shopify is especially renowned for accommodating a diverse range of merchants, from newcomers setting up their first store to large enterprises and household brands. Shopify's accessibility for beginners and scalability for major businesses make it an ideal choice for many individuals and businesses.

The platform provides a wide array of free and paid templates, effectively reducing development costs. Additionally, there are specialized Shopify agencies and experts proficient in handling a wide variety of requirements, offering a valuable resource for those who might otherwise need to build a comprehensive in-house team.

However, with over 7,000 Shopify apps available, choosing the right color swatch apps for your Shopify store is crucial for effective business growth and efficient operation. This selection process and the resulting color swatch apps utilized can significantly impact the management and scalability of a Shopify store.

With this in mind, this guide has been crafted with beginner eCommerce store owners to ambitious and sophisticated Shopify businesses in mind. The Shopify color swatch apps we've selected are also immensely beneficial for medium and large Shopify stores that aim to outshine their competitors.

Let's dive into our top color swatch app recommendations for Shopify!

#1 Shopify App Award

1. BSS: Product Variants Options

BSS: Product Variants OptionsBSS: Product Variants OptionsConditional Logic Options - Show/Hide options conditionallyBSS: Product Variants OptionsBSS: Product Variants OptionsConditional Logic Options - Show/Hide options conditionally

Free plan available. Free trial available.

Revolutionize your e-commerce business with an all-encompassing customization tool tailored for both B2B and B2C enterprises. This powerful app offers an extensive plethora of functionalities to enhance personal customer experience. Amplification of the clientele's ability to retro-fit their purchases to reflect personal preferences is its primary attribute. This goes beyond conventional product customization to generate a pronounced boost in sales.

The application equips users with diverse techniques for capturing product preferences on their e-commerce websites. An array of user-friendly tools such as dropdown menus, checkboxes, radio buttons, color swatches, uploads, textboxes, and number fields are a fingertip away. All aimed at streamlining the customization process and accentuating the purchasing experience. The essence is to commodify individuality and amplify customer satisfaction.

With this tool, your product customization options are virtually limitless, giving your customers an appealing, tailor-made purchasing journey. As your clients savor the affluence of personalization, your enterprise rides the waves of amplified sales, bolstering your business growth in the process.

BSS: Product Variants Options is developed and maintained by BSSapps (by BSS Commerce).

BSS: Product Variants Options has an average rating of 4.9 out of 5 stars with 178 reviews from Shopify stores.

Get the app
#2 Shopify App Award

2. Hulk Product Options

Hulk Product OptionsHulk Product OptionsProvide custom solutions for your store.Hulk Product OptionsHulk Product OptionsProvide custom solutions for your store.

Free plan available. Free trial available.

Effortlessly amplify your store's versatility with an app that functions beyond just a product filter, customizer, and bundler. This solution is equipped to facilitate creative customer co-creation, inviting shoppers to share images of their envisioned custom products. It’s an interactive way to align your merchandise with customer preferences while encouraging a surge in sales.

The standout feature in this solution however, is its powerful capability to handle bulk customizations. This feature allows merchants to apply changes to multiple products simultaneously, a handy attribute designed to save valuable merchants’ time on tedious, repeated tasks. This implies the potential for increased productivity.

Further expand your options with the addition of import/export operations and option-set capabilities. A strategic choice for Shopify merchants seeking to effectively manage product variations, while offering unique, personalized shopping experiences for their audience.

The tool exemplifies streamlined simplicity and efficiency in product options management. So, gear up for an engaging, customer-driven product revelation that's specifically suited to your Shopify marketplace.

Hulk Product Options is developed and maintained by

Hulk Product Options has an average rating of 4.7 out of 5 stars with 1805 reviews from Shopify stores.

Get the app
#3 Shopify App Award

3. Ymq Product Options & Variants

Ymq Product Options & VariantsYmq Product Options & VariantspriceYmq Product Options & VariantsYmq Product Options & Variantsprice

Free plan available. Free trial available.

Overflowing with the power of unlimited product options and variations, this app breaks free from Shopify's standard limit of 100 variants. By expanding your e-commerce store's offerings, it allows your customers to craft completely custom products based on their preferences. The result? More sales, happier customers, and boosted revenue for your store.

The robust 'Tiered Wholesale Pricing' feature becomes a crucial tool in scaling up your Average Order Value (AOV), offering tantalizing discounts and incentives for bulk purchases. The 'Option Template' function gifts you with the ability to more efficiently manage, manipulate, and monetize your options catalogue.

Furthermore, the compatibility with drawer cart and the 'buy now' button ensures a seamless user interface, making the shopping experience smooth and effortless for your clientele. Tailored to empower your eCommerce journey, the app provides the keys to unlocking your store’s full potential.

Ymq Product Options & Variants is developed and maintained by YMQ.

Ymq Product Options & Variants has an average rating of 4.9 out of 5 stars with 430 reviews from Shopify stores.

Get the app

4. GLO Color Swatch,Variant Image

GLO Color Swatch,Variant ImageGLO Color Swatch,Variant ImageProduct variant on home pageGLO Color Swatch,Variant ImageGLO Color Swatch,Variant ImageProduct variant on home page

Free plan available. Free trial available.

Transform your online store with a distinctive app designed to provide a dynamic, interactive shopping experience. GLO Color Swatch and Variant Image offers the unique ability to curate customized buttons, image swatches, and color swatches accessible on both product list and product display pages.

The intuitive interface allows you to effortlessly link product imagery to product options, providing customers with a comprehensive view of product variants. All it requires is a simple rearrangement of product images in your gallery, and when an option is selected, customers are presented with an array of relevant images to ease their decision-making process.

This savvy solution also enables the showcasing of product variants on collection pages, effectively serving as an attractive visual aid for potential buyers. Finally, compatibility with all search and filter apps further extends its versatile functionality, bringing a seamless integration into any Shopify store's landscape.

Making the navigation and purchasing process both interactive and gratifying, this tool enhances customer engagement, boosts conversion rates, and ultimately, breathes new life into your online store, fostering a more delightful and immersive shopping experience for all your customers.

GLO Color Swatch,Variant Image is developed and maintained by Globo.

GLO Color Swatch,Variant Image has an average rating of 4.9 out of 5 stars with 985 reviews from Shopify stores.

Get the app

5. Swatch King: Combined Listings

GLO Color Swatch,Variant ImageSwatch King: Combined ListingsVariant Image Swatch - Variant Options Swatch King ShopifyGLO Color Swatch,Variant ImageSwatch King: Combined ListingsVariant Image Swatch - Variant Options Swatch King Shopify

Free plan available. Free trial available.

Redefine your Shopify variant management with the power of Swatch King - an all-inclusive solution for efficient variant customization and organization. Offering a rich set of features such as a Color Swatch Slider, Variant Image Swatch, Variable Pricing, and Hide Out of Stock Variants, this tool simplifies product variation management to improve your customers' shopping experience.

Take advantage of the integrated Variant System that enables linking related product variations, independent of Shopify variants. This ensures high SEO-performance while facilitating effortless syncing with Facebook/Google Shopping Feed & Amazon Sales Channel. Refuge from tedious workflow as you add 100+ variations in a few clicks and exhibit variants separately on Collection pages for accurate search filtering.

Other notable features also include the Confirm Size Selection tool, significantly reducing cart abandonment by verifying customer's size selection before purchase. This app transforms your Shopify store to drive sales and elevate shopper interactions, making it an indispensable tool for all online merchants.

Swatch King: Combined Listings is developed and maintained by StarApps Studio.

Swatch King: Combined Listings has an average rating of 4.9 out of 5 stars with 1242 reviews from Shopify stores.

Get the app

We hope you found this guide on the top color swatch apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify color swatch apps FAQ

Which color swatch apps do I need for my Shopify store?

You’ll want to take advantage of the many color swatch apps and integrations available to make your Shopify store the best it can be. Every color swatch app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify color swatch app!

What is the best color swatch app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that BSS: Product Variants Options is one of the top Shopify color swatch apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify color swatch app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many color swatch apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many color swatch apps are recommended for Shopify?

We recommend including atleast one color swatch app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great color swatch apps that will help you run your business as smoothly as possible.

Can I build my own custom color swatch app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build color swatch apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a color swatch app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable color swatch Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!


Shopify apps you might like