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The best product feed apps for Shopify in 2024

Written by
Adam Sturrock
Published on
June 20, 2024

Shopify, a popular e-commerce platform, hosts a vast number of merchants worldwide, catering to a wide range of needs and business sizes. Known for its user-friendly interface and scalability, Shopify has become a top choice for both newcomers and established brands looking to establish a strong online presence.

When it comes to managing and growing an online store, utilizing effective product feed apps can make a significant difference in reaching and engaging with customers. With the ever-evolving e-commerce market, choosing the right product feed apps for your Shopify store is essential to staying competitive and maximizing sales.

In this guide, we will explore some of the best product feed apps available for Shopify in 2024, offering valuable features and functionalities to help merchants optimize their product listings and reach a wider audience. Whether you are a small business or a large enterprise, finding the right product feed app can streamline your operations and drive success in the digital marketplace.

Join us as we highlight the top product feed apps for Shopify that are poised to enhance your online store's performance and boost your bottom line in the upcoming year!

Shopify, the leading e-commerce platform, is home to over 2 million active stores, representing a substantial 20% of the global e-commerce market. Shopify is especially renowned for accommodating a diverse range of merchants, from newcomers setting up their first store to large enterprises and household brands. Shopify's accessibility for beginners and scalability for major businesses make it an ideal choice for many individuals and businesses.

The platform provides a wide array of free and paid templates, effectively reducing development costs. Additionally, there are specialized Shopify agencies and experts proficient in handling a wide variety of requirements, offering a valuable resource for those who might otherwise need to build a comprehensive in-house team.

However, with over 7,000 Shopify apps available, choosing the right product feed apps for your Shopify store is crucial for effective business growth and efficient operation. This selection process and the resulting product feed apps utilized can significantly impact the management and scalability of a Shopify store.

With this in mind, this guide has been crafted with beginner eCommerce store owners to ambitious and sophisticated Shopify businesses in mind. The Shopify product feed apps we've selected are also immensely beneficial for medium and large Shopify stores that aim to outshine their competitors.

Let's dive into our top product feed app recommendations for Shopify!

#1 Shopify App Award

1. Order Legend Order Boost

Order Legend Order BoostOrder Legend Order BoostHow the app works to drive your store more orders, risk-freeOrder Legend Order BoostOrder Legend Order BoostHow the app works to drive your store more orders, risk-free

Free plan available. Free trial available.

Order Legend for Google Ads works as a powerful catalyst for your Shopify business by propagating your offerings on Google's shopping carousel. The unique mechanism of financing Google Shopping ads mitigates any financial risk on your part, with charges only applied for the orders generated through the app. Simplify your e-commerce journey and accelerate sales growth with assured efficiency.

This app meticulously integrates your Shopify product catalogue into its system, eliminating the need for manual synchronization. With top-notch campaign optimization, it forms an absolute solution for e-commerce businesses, requiring minimal user input. The fully automated process is structured effectively to create a Google Merchant Centre and Google Ads account, paving the way for robust ad campaigns to enhance your brand visibility and boost order generation.

Growth-oriented and easy-to-use, this versatile tool empowers merchants to maximize order influx with minimal effort. Experience the ease of risk-free operations, and elevate your Shopify store's growth trajectory with just a few clicks. With its powerful analytical capabilities, Order Legend for Google Ads emerges as the ideal ally to catapult your e-commerce success to the next level.

Order Legend Order Boost is developed and maintained by Order Legend Ltd.

Order Legend Order Boost has an average rating of 4.6 out of 5 stars with 40 reviews from Shopify stores.

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#2 Shopify App Award

2. Wixpa Google Shopping Feed

Wixpa Google Shopping FeedWixpa Google Shopping FeedSubmits Feed for Google Shopping, Facebook Ads & Microsoft AdsWixpa Google Shopping FeedWixpa Google Shopping FeedSubmits Feed for Google Shopping, Facebook Ads & Microsoft Ads

Free plan available. Free trial available.

Transform your online store's reach with the ability to seamlessly generate multi-product feeds for prestigious advertising platforms and marketplaces. This robust app sets a new standard in crafting product data feeds, ensuring your goods are prominently displayed on platforms such as Google Merchant Center, Pinterest, Microsoft, Facebook, Tiktok Shop, and Instagram.

Designed to elevate your marketing game, the app leverages Google Shopping XML feeds, uniquely positioning your advertisements on Google & YouTube. It takes your e-commerce operation beyond the confines of traditional advertising channels, achieving better visibility, increased audience reach, and improved conversions.

Moreover, the app assists you with the creation of Feed para Google Shopping Listing, Buy on Google, and Local Inventory Ads. It prides itself on being the ultimate data feed watch app & Gtin Sync tool that makes handling large datasets a breeze. Gear up for an upgrade in data feed handling and enhance your e-commerce journey.

Wixpa Google Shopping Feed is developed and maintained by Wixpa LTD.

Wixpa Google Shopping Feed has an average rating of 5 out of 5 stars with 321 reviews from Shopify stores.

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#3 Shopify App Award

3. Koongo: Sell on Marketplaces

Koongo: Sell on MarketplacesKoongo: Sell on Marketplacespinterest, facebook, google shopping, amazon, ebay, miinto, bol,Koongo: Sell on MarketplacesKoongo: Sell on Marketplacespinterest, facebook, google shopping, amazon, ebay, miinto, bol,

From $24/month. Free trial available.

Scaling your online business in the age of e-commerce requires more than just creating a Shopify store. But as your business grows, managing product listings on multiple marketplaces becomes increasingly challenging. Handling differing product data specifications, ensuring regular stock updates, and timely order syncing can seem like a Herculean task. But what if you had a tool that made it simple, affordable, and efficient?

The solution lies in this comprehensive tool designed for seamless marketplace integration and data feed management. This app tackles these challenges and eliminates the complexities associated with product listings on various marketplaces. It smoothes out the process of managing different product specifications and ensures constant stock updates, making your product listings consistent, accurate and updated.

This app prioritizes the speed and efficiency of order syncing, ensuring your order processing systems are prompt and reliable. Furthermore, it makes expanding your reach a breeze. By enabling your business to list products on a variety of marketplaces and advertising channels, it paves the way for optimal exposure and growth. Using this app, you'll have the potential to connect with new customers, scale up your sales, and flourish in the dynamic world of e-commerce!

Koongo: Sell on Marketplaces is developed and maintained by Koongo.

Koongo: Sell on Marketplaces has an average rating of 4.6 out of 5 stars with 137 reviews from Shopify stores.

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4. Universal Product Feed

Universal Product FeedUniversal Product FeedUniversal Product FeedUniversal Product FeedUniversal Product FeedUniversal Product Feed

From $10/month. Free trial available.

Elevate your online store's visibility with this resourceful app, enabling the creation of tailored product feeds for popular social media platforms like Facebook, Google, Snapchat, and TikTok. Designed to effectively re-market your product portfolio to both existing and potential customers.

This application provides the unique capability to generate product feed groups for individual or multiple collections, allowing flexibility to include or exclude any collection as needed. It puts you in control, allowing for the segmentation of products using a host of customizable options.

Experience increased engagement as the ads delivered by this app are highly customized, leading to a more tailored marketing approach. Whether it's through meticulously catered Dynamic Product Ads or categorically segmented product collections, this intuitive app ensures optimal targeting. It's not just about broadcasting, it's about communicating the right message to the right audience at the right time. Experience higher performance in your marketing efforts today with this versatile and efficient Shopify solution.

Universal Product Feed is developed and maintained by ADEX360 Private Limited.

Universal Product Feed has an average rating of 5 out of 5 stars with 18 reviews from Shopify stores.

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5. Simprosys Google Shopping Feed

Universal Product FeedSimprosys Google Shopping FeedRobust Filtering Options - Simprosys Google Shopping FeedUniversal Product FeedSimprosys Google Shopping FeedRobust Filtering Options - Simprosys Google Shopping Feed

From $4.99/month. Free trial available.

Improve your e-commerce reach with this powerful app, an indispensable tool designed to streamline your product feed submissions across multiple platforms. Utilize this solution to effortlessly manage and schedule product feeds for Google Shopping, Facebook Shop, and Instagram Shop. Create visibility and generate buzz for your products across different channels without sweat.

Incorporating advanced technologies, this app also supports other sales-driving listings like Pinterest Ads, Microsoft Shopping Ads, and Google Local Inventory Ads. Expand the horizon of your product marketing while keeping the process simple and efficient.

This app takes advertising to the next level, letting you easily set up and manage Google Ads Performance Max (PMax) Campaigns and Microsoft Ads Smart Shopping Campaigns. With precision, you can mold a successful narrative for your brand while engaging your target audience. Even better, the added option for conversion tracking & dynamic remarketing tagging lets you closely measure and monitor the campaign's performance, giving you the control you need.

Stay updated on critical data through comprehensive Google Analytics 4 (GA4) Tracking Setup. Maintain an organized view of your progress and performance across multiple campaigns. Use this app to transform your e-commerce endeavors, commanding an unforgettable online presence.

Simprosys Google Shopping Feed is developed and maintained by Simprosys InfoMedia.

Simprosys Google Shopping Feed has an average rating of 4.9 out of 5 stars with 6127 reviews from Shopify stores.

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We hope you found this guide on the top product feed apps for Shopify useful.

Did we miss an app you think should be included in this guide, please let us know!

Top Shopify product feed apps FAQ

Which product feed apps do I need for my Shopify store?

You’ll want to take advantage of the many product feed apps and integrations available to make your Shopify store the best it can be. Every product feed app highlighted in this article can help take your Shopify store to the next level! With that said, if you can't find what you're looking for in this guide, we recommend checking our comprehensive list of every Shopify product feed app!

What is the best product feed app for Shopify?

The Shopify App Store is always adding new apps, but by analyzing merchant reviews, average ratings, estimated install counts, pricing and other signals we've identified that Order Legend Order Boost is one of the top Shopify product feed apps available for merchants in 2024.

With that said, it’s not always the best idea to just go for the most popular app or our recommendations. Always look at how many Shopify stars the app has and what the reviews are saying about the app itself. Where possible, we highly recommend testing apps you are considering by leveraging free trials before commiting to any fixed monthly subscription costs.

Why do I need to install a Shopify product feed app?

Whilst Shopify comes with a broad range of features and capabilities out of the box, many product feed apps go above and beyond what Shopify can provide. Every store has unique requirements and a diverse range of apps are available to meet these needs.

How many product feed apps are recommended for Shopify?

We recommend including atleast one product feed app for your Shopify store if this type of app would be beneficial for your store. There are a lot of free options out there and some great product feed apps that will help you run your business as smoothly as possible.

Can I build my own custom product feed app for Shopify?

The short answer is yes ofcourse! Shopify provides a lot of great documentation to build product feed apps.

The longer answer is that you should weigh up the upfront time, resources and costs of building a custom apps vs finding a product feed app that handles the majority of your requirements for free or for a low monthly fee.

Ofcourse if you can't find a suitable product feed Shopify app to meet your needs then it's definitely worth investigating what it would take to build the app of your dreams!

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