Origin UTM Tracking

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Unlock precise sales tracking with UTM parameters to maximize your marketing ROI effortlessly.
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What Owlfred thinks...

Origin UTM Tracking is the key to unlocking accurate reporting and understanding where your sales are coming from, helping you make informed decisions to boost your store's success.

This is a great Shopify app that will help you grow your Shopify store faster!

How does this app compare?

Our team of resident Shopify nerds have reviewed 1000s of Shopify apps to help you make the best decision. Compare the top apps against your need below.
Last Updated:
November 18, 2024

Reclaim Revenue with Accurate UTM Tracking and Insights

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Gain precision in your marketing campaigns through detailed UTM tracking. Understanding the origins of sales is essential for strategic decision-making, yet Shopify lacks an intuitive method for analyzing this data. This application offers a visually appealing analytics dashboard designed specifically for Shopify merchants, allowing effortless navigation through orders while filtering by UTM parameters.

Craft a clearer picture of your sales sources with easy-to-navigate features that help pinpoint the effectiveness of marketing efforts. Utilize insightful analytics to pinpoint successes and areas for improvement, enabling redistributing of marketing budgets to maximize ROI. Whether you are aiming to adjust existing campaigns or design new ones, this tool provides the clarity needed to make informed choices based on accurate data.

Transform your approach to marketing investment and start using data in a way that truly drives your business forward.

Features

Reliably track and report on sales sources with precise insights, aiding in understanding revenue drivers
Easily create UTM links and snippets for seamless integration with Facebook Ads, streamlining marketing efforts
Identify top-performing sources and campaigns quickly for better decision-making and optimized ad strategies
Receive instant reports on new orders and customer journeys, enabling swift action and performance monitoring
Maintain data integrity and discover growth opportunities with detailed insights for effective advertising budget allocation

Benefits

Uncover the true source of sales with precise and insightful reports, helping Shopify shop owners make informed decisions on what drives their revenue
Make smarter advertising choices by easily discerning successful campaigns from less profitable ones, leading to optimized ad spend and increased ROI
Ensure data integrity and identify impactful opportunities for growth with granular insights, allowing for optimal allocation of advertising budget

About the Vendor

Origin Tracking
London, ENG, GB
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Free plan available. Free trial available.
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Owlfred Review

Whooo are you leaving money on the table with inaccurate tracking and reporting? Not anymore if you snag Origin UTM Tracking! This clever little number is your avian ally in navigating the wild woods of iOS14 challenges. Want to know where your sales are really coming from? Seeking to discern which Facebook ads are worth the buck and which ones are a dud? This app employs UTM links and snippets to provide reliable and accurate reporting that will enlighten your path. Its instant reporting of new orders and customer journeys allows you to quickly identify top-performing sources and campaigns. Owl believe you me, this is one free bird you'll want in your Shopify nest – with a free plan and 7-day free trial on offer, the eagles, err, savings, could be huge! Despite it being a back-end app with zero apparent installs, don't let that fool you - it's a hoot of a tool in the marketing analytics category that just might give your Shopify store the wings it needs to soar!

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Frequently Asked Questions

What is Utm_term used for?
Utm_term is used in UTM tracking to identify specific ad keywords. With this, merchants can track which keywords are driving the most traffic to their Shopify store.
What do UTM codes track?
UTM codes track the efficacy of advertising campaigns. They help you understand where your traffic is coming from, informing future marketing campaigns
Is UTM tracking accurate?
UTM tracking is typically highly accurate, as it relies on specific tags added to your URLs. These tags allow you to precisely track where traffic is coming from.
What is the benefit of UTM tracking?
UTM tracking lets merchants gather data on where their web traffic is coming from. This data is valuable for refining marketing campaigns and understanding what efforts are driving the most sales.

Shopify App Comparison: Origin UTM Tracking vs InCharge Ad Tracking & AI - which is better?

When comparing Origin UTM Tracking and AI Analytics & Ad Tracking, it is clear that both apps offer powerful capabilities for tracking and analyzing sales and advertising performance. Origin UTM Tracking provides detailed and precise insights into sales sources, allowing Shopify shop owners to make informed decisions on what drives their revenue. With the ability to easily create UTM links and snippets for seamless integration with Facebook Ads, merchants can streamline their marketing efforts and optimize their ad strategies. The app also offers instant reports on new orders and customer journeys, enabling swift action and performance monitoring. Overall, Origin UTM Tracking is an essential tool for online sellers, aiding in optimal allocation of advertising budget and driving robust growth.

On the other hand, AI Analytics & Ad Tracking stands out with its powerful AI-powered analytics and ad tracking capabilities. Specifically designed for e-commerce enterprises, the app allows entrepreneurs to navigate the evolving digital marketing landscape. One of its key features is the ability to fix poor ad attribution by ad platforms, ensuring reliable scaling. The app also aggregates and measures thousands of ads to quickly spot trends, providing valuable insights for decision-making. Additionally, it consolidates data for a complete campaign view across multiple platforms, allowing for comprehensive insights into customer behavior. With its advanced tracking capabilities, AI Analytics & Ad Tracking is a valuable tool for e-commerce businesses seeking a competitive edge in the post-IOS14 era.

Attribute
Origin UTM Tracking Shopify AppOrigin UTM Tracking
InCharge Ad Tracking & AI Shopify AppInCharge Ad Tracking & AI
Average Rating 4.5 out of 5 5 out of 5
Number of Reviews 8 11
Estimated Installs 0 45
Min Price $0.00 $49.00
Max Price $10.00 $349.00
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